Top 10 websites visited by Canadians is not dissimilar from the Top 10 Worldwide List. Except we have kijiji coming in at #9. Most visited bank: TDCanada Trust. First bricksandmortar retailer to show up on the list: Future Shop at #43. Amazon way ahead of the pack at #19.
Top ranker actually selling something comes in 31st listed as “Apparel” at tmall.com.
For the full list: http://www.google.com/adplanner/static/top1000/
Not a single link works when their whole world depends on advertising.
The Interactive Advertising Bureau, which has given us some great research and stats on internet use, has sold out their Sept 30th Full Day Conference. An indication of the level of interest – or that ticket prices could be raised?!
To follow, they are staging their Cross-Canada Half-Day Road Show tour with research and trends and advertiser case studies. Only in Montreal though, do attendees get to attend a cocktail party/reception at 5pm when the session has concluded. Doesn’t that just fit? You Montrealers rock.
There’s a tremendous under-utilization of the Google Maps feature called Local Business Listings. Claiming your listing on Google Maps is a virtual ‘mini-website’ for small business. You can upload photos, videos, copy and even coupons – plus – there’s a full-fledged dashboard for data on visits and clicks. About a month ago, Google quietly renamed the Local Business Listings or LBLs as we’ve come to know them to Google Places. Not the same professional panache, but I can see where they’re going. And where they’re also going is paid Google Places, so if you haven’t claimed your Google Places listing at Google Maps yet – do it now while it’s still free.
It’s no secret Google is tiring of warehousing data from online directories that house the same old information over and over: Name, address, phone #. Today’s purchase by Yellow of Canpages takes out a player which should shore up their online presence – for now. It’ll be interesting to see how all the retailers in Canada who pay monthly for Canpages print products and online directories get reconciled with Yellow. I’m happy to have not recommended a ‘me-too’ product to my clients.